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Carey Hart, World Famous Free-Style Motocross Rider and Regular Celebrity uses K&N

He knows motocross, supermoto, reality television and has his own action figure. Carey Hart is a superstar and is the brain-trust behind the Rockstar Energy/Hart & Huntington Tattoo Co. Team.

Carey Hart's 2008 moto team is tied into his tattoo business
Carey Hart's 2008 moto team is tied into his tattoo business
The reality TV show Inked was filmed at his Hart & Huntington Tattoo Company which happens to be at the Palms Casino in Las Vegas, Nevada. Hart was also married to singer Pink and is in the Kid Rock video Bawitdava as the guy who jumps over a trailer park on a motorcycle. In 2000, Hart was one of the first riders to complete a back flip on a 250cc motorcycle.”
Carey Hart of reality show
Carey Hart of reality show "Inked" fame has been riding dirt bikes since he was 4 years old.

Troy Adams, supercross rider for Hart & Huntington
T
roy Adams, supercross rider for Hart & Huntington

He began competing in motocross when he was only 4-years-old and grew up riding dirt bikes in Las Vegas. That was 30 something years ago, now Hart is one of the world’s best known free-style motocross riders.

Supermoto is a new element of motocross that brought Hart back to his racing roots. It also provided the pro with a new learning curve. His 2008 team consists of Carey Hart, Doni Wanat and Travis Marks in supermoto and Troy Adams, Josh Demuth and Cole Siebler in supercross.

“Motocross is a great promotional tool for my tattoo business,” said Hart. “I broke ground with supermoto and Inked. I guess I was thinking outside the box. I didn’t pigeon hole myself as one “type” of person or athlete.” Hart wants his team to represent what he is about as an athlete and as a business person.

“Right out of the gate Josh Demuth was the first rider who really caught my eye,” said Hart. “Not only because he is tattooed, but because he is the sort of outsider who does his own thing.” Hart is serious about his tattoos and has found a permanent way to show off his pride for his city. One of his arms is covered with Las Vegas themed tattoos.

Hart said he is an outsider of sorts in his moto career and so is Demuth. “I also like Troy Adams because he has a really good attitude,” said Hart. “Troy is not cocky or whiney like many athletes can be.”

In 2008, the Hart & Huntington Team hopes to get through the season on a good note. Josh was hurt two weeks before the season opener, but is now back competing with the crew. “In supermoto we have a couple of seasons under our belt and I want to be a consistent top ten rider,” said Hart. “I also want the same for Doni and Travis. This season my little brother Tony Hart will debut in the lites class.”

The Rockstar Energy/Hart & Huntington Tattoo Co. team use K&N Engineering products. “Since we are a new team, it’s important to have the best products on our bikes,” said Hart. “The truth is, K&N filters are hands down the best. It’s all the pieces together that make a great bike and when you are dealing with motors and carburetion, you have to have the best filters protecting your motor. K&N gives us performance too.”

Hart has been riding freestyle full-time since he was 23-years-old. Ten or so years later he is a household name. “Thanks for supporting the tattooed underdogs,” said Hart.

Find K&N products for your vehicle using the K&N application search then use the K&N dealer search to find a K&N dealer in your part of the world.

Moto X World Championship and X Games 14 are on Factory Aprilia's AMA Schedule

The Factory Aprilia Rip It Energy Fuel race team is ready for the 2008 racing season. Current AMA Unlimited champion Ben Carlson will ride in the 450 class as former runner up Darryl Atkins will focus on the Unlimited class.

Darryl Atkins on SXV V450 Aprilia
Darryl Atkins on SXV 450 Aprilia
Both riders will compete on  SXV 450 Aprilias equipped with K&N Engineering products. Factory Aprilia spent the off season testing its bikes. “Our extensive research and development rendered a series of groundbreaking improvements on our Italian machines,” said team manager Darryl Atkins. “As our progression builds, it is beginning to set us apart from the competition. We use K&N air and oil filters because we can depend on K&N for additional performance and excellent filtration when we race.”

AMA Unlimited Champion Ben Carlson School teaches techniques while using the best products on the market
AMA Unlimited Champion Ben Carlson
Team Aprilia will make its debut at the San Diego ESPN Moto X World Championship in April. “I have confidence that Benny will be very strong in the 450 class,” said Atkins. “As for me, I’ve experienced a remarkable recovery from my broken wrist in 2007. This season I will be working with former American Motocross and Supercross champion Mike Bell for training and on track support.”

Atkins and Carlson will also participate in X-Games 14 at Los Angeles, California on August 1 and 2.

Also check out the Team Factory Aprilia Motocross video.

Find K&N products for your vehicle using the K&N application search then use the K&N dealer search to find a K&N dealer in your part of the world.

NASCAR Nationwide Series Chevy Monte Carlo SS Takes Lucky Dog Award in Texas

Jason Keller of CJM Racing went to the O’Reilly 300 at Texas Motor Speedway in Ft. Worth, Texas with a new outlook and new sponsors. A few months ago the team faced many unknowns at the season-opener in Daytona and Keller wasn’t sure how many races they would be able to attend.

Chevrolet Monte Carlo SS at Texas Motor Speedway, photo by Christina Ramzel
Chevrolet Monte Carlo SS at Texas Motor Speedway, photo by Christina Ramzel
Thanks to its sponsors CJM racing can now run the entire 2008 NASCAR Nationwide Series schedule and compete for top spot in the championship point standings. Keller is gaining ground with each passing week with his on-track performance. The Incredible Pizza Racing Team with K&N Engineering air filters posted its highest finish of the season at Texas Motor Speedway.

Lucky Dog award went to Chevy Montel Carlo SS at O'Reilly 300 in Texas, photo by Christina Ramzel Lucky Dog award went to Chevy Monte Carlo SS at O'Reilly 300 in Texas, photo by Christina Ramzel
“It’s such a great feeling knowing we are going to compete every weekend,” said Keller. “I know we have what it takes to get to the top ten. We’ve been consistent and now we have the time to perfect our program.”

At the start of the O’Reilly 300, Keller maintained track position in his Chevrolet Monte Carlo SS. He was running in the 20th position, but went to 21st around lap 50. On lap 56, Keller went to pit road for four tires, fuel and a track bar adjustment. The No. 11 with K&N air filters rejoined the field in the 20th position.

Keller had a problem with tight handling as the laps progressed, but the team refused to give up. He pitted the car again on lap 93, but the adjustments did nothing to improve handling. He was however, good on fuel mileage and kept the Chevy on track for more laps. Just two laps shy of entering pit road the caution flag waved and placed Keller one lap down in the Lucky Dog position.

The Lucky Dog award gave the team what they needed, a position back on the lead lap. Keller was only one of 14 cars to remain on the lead lap as the race came to a close and crossed the finish line in the 12th position. This gave the team its highest finishing position this season.

Find K&N products for your vehicle using the K&N application search then use the K&N dealer search to find a K&N dealer in your part of the world.

FASTRAK Racer's GM GRT in Winner's Circle at Carolina Speedway

K&N sponsored dirt track racer Chris Steele grabbed another top three finish at the Carolina Speedway in Gastonia, North Carolina. The race was the venue’s opening night of the 2008 season and part of the FASTRAK series of national dirt track races.
Steele's GM GRT turns the track at Carolina Speedway
Chris Steele in his 2004 GM GRT
The Rock Hill, South Carolina driver equips his 2004 GM GRT 350 horsepower engine with a K&N Engineering air filter.

Chris Steele in his 2004 GM GRT
Steele's GM GRT turns the track at Carolina Speedway
“I prove time and time again that a bigger engine does not always mean a faster engine,” said Steele. “I tell racers I go up against about K&N filters because I run in front of them week after week.”

Steele says his K&N air filter has helped his engine crank an additional 7½ horsepower in dynamometer tests. Drivers in the FASTRAK series are given the option to use 350 or 400 horsepower engines. The races, held on oval dirt tracks, reach an average speed of 100 mph.

Steele was able to pull the front position for the night’s featured heat. After spinning his tires on the initial start, competitors Timbo Magnum pulled ahead while John Pursley pulled along side on the front straightaway. At turn one Steele decided to play it safe and gave Magnum and Pursley more room on the track – a move he made to assure his place at the end of the feature. The trio pulled away from the field, but it was Pursley and Magnum who ended up fighting each other for the majority of the race and the lead. Pursley went on to win the night's featured race after passing Magnum during the final laps. Steele’s third place finish earned him points in the FASTRAK series.

“The track can change dramatically from practice to race, “ said Steele, who took first place in a qualifier earlier at the event. “During the qualifier the track was wet and a bit sloppy, so we couldn’t really determine what it would be like for the feature. That’s dirt track racing for you – it can throw you for a loop.”
 
Steele and his team will continue running in the weekly FASTRAK series and plan on participating in a handful of FASTRAK touring events in the remaining 2008 season.

Find K&N products for your vehicle using the K&N application search then use the K&N dealer search to find a K&N dealer in your part of the world.

San Felipe 250 Puts K&N Sponsored Racer 2nd in SCORE International Desert Racing Series

K&N Engineering’s Damen Jefferies is in second place in the 2008 SCORE International Desert racing series. Despite some late-race mechanical problems Jefferies drove his K&N sponsored Trophy Truck for 232 miles across serious terrain.

Damen Jefferies and his K&N sponsored Trophy Truck
Damen Jefferies and his K&N sponsored Trophy Truck
Jefferies began the San Felipe 250 against 263 competitors from all over the world. Racers brought their rigs from Mexico, Canada, Germany, Italy and Israel to make up the fifth largest number of starters in the history of the annual event. Overall there were 27 Pro and 6 Sportsman classes for cars, trucks, motorcycles and ATVs.
Jefferies on the 232 mile course at San Felipe 250
Jefferies on the 232 mile course at San Felipe 250
Jefferies is second in 2008 SCORE International Desert Series
Jefferies is second in 2008 SCORE International Desert Series

The SCORE International series began in San Felipe through beat up inline holes and along power poles for several miles. Jefferies continued north across a road that parallels “Laguna Diablo” through tight cactus gardens, and finally up three of the toughest washes Mexico has to offer including the Matomi Wash.

“We started 17th, and my goal was to keep the leaders within striking distance for the first 60 miles,” said Jefferies. “I knew that I could make up time later in the tight rocky sand washes where my truck excels.”

Halfway through the 22nd annual event, Jefferies was the fifth vehicle on the road, but at mile 161 the team had a drive train failure and lost three hours. “I had to walk over three miles to find our chase truck, gather the parts and make the repairs,” he said. “It was worth it at the finish line. We were determined to make it to the end and keep our championship hopes alive.”

The 2008 SCORE San Felipe 250 was the second of the five races in the SCORE desert series. “We are excited about our position in the points standings,” said Jefferies. “This race was the most difficult and demanding test for our truck. The holes and rough terrain from the start to mile 60 are insane.”

The K&N Trophy Truck uses a K&N designed air induction system and a K&N performance oil filter. This provides Jefferies with the power and protection he requires for racing. “The K&N filters continue to attest that they can withstand any environment,” he said. “The desert is hard on our motors and K&N filters protect them time and time again.”

The next race for Jefferies in his No. 22 K&N sponsored Trophy Truck is the SCORE Tecate Baja 500 on May 31 at Ensenda, Baja California, Mexico.

Follow Damen Jefferies throughout the racing season at the K&N news site. Find K&N products for your vehicle using the K&N application search then use the K&N dealer search to find a K&N dealer in your part of the world.